Do you manufacture or distribute large goods such as automotive parts or medical equipment? If so, you likely transport parts and equipment in heavy-duty totes that are emptied then returned to be reused. Not only is it difficult for labels to stick to these totes (which tend to be made of slick, hard plastic), but many of these totes endure difficult conditions, including rough handling, humidity, and fluctuating temperatures. It can be tough for the adhesive on the label to stick. Even when it does, that super sticky adhesive then becomes nearly impossible to remove. When you want to relabel the totes, then what? Often, companies just stick another label on top, but over time, that starts to create a shabby appearance.
Brandmark has two solutions to this “sticky” problem. Click here to download the PDF of our case study: “Two Label Solutions for Re-Usable Totes.”