RFID (Radio-Frequency Identification)

RFID (radio-frequency identification) is a technology that allows a product to be identified using a tag or label which transmits radio waves.

An RFID tag contains a tiny, built-in transmitter. This transmitter can be pre-programmed with data (product identification, date information, transaction data, etc). Once the tag or label is attached to a product or pallet, it emits a signal that contains the data.

The signal can then be read from a distance. In effect, the product now identifies itself remotely. The need to visually see or physically contact the product in order to scan it or to identify it has been eliminated.

Brandmark can assist you in developing your RFID application. As the technology evolves, RFID continues to improve efficiency in managing inventory along the entire supply chain. We can help you take the next step in identifying and tracking your product.